SME investing in India is not a retail sport. It is a specialised business process. Here is why - and what to do if you still want to play If you were on Indian Twitter, WhatsApp, or any office WhatsApp group between 2021 and 2024, you saw it. "SME mein paisa double ho gaya yaar." "345 times subscribe hua hai, dekhna 100% listing gain." "Mere CA ne SME IPO ka allotment dilaya, 3 mahine mein 4x." It was the loudest, most visible, most retail-friendly bull market in Indian hist